Research Magazine 11/2010
Jen Wareing, Senior Consultant and Head of Research, writes in Research on how retailers can use both retail and transactional data to understand and build customer loyalty. The Research Magazine is the research industry’s most established and respected monthly magazine within the UK.
- "Finding Loyalty in Till Data"
Download PDF (0,4 MB)
Magazine LINEAIRES 3/2010
Le LINEAIRES is a French monthly magazine dedicated to food retail. In its march edition, they have published an article on loyalty cards data. emnos - as main player in the market - makes use of the 17 millions cards holders in Carrefour supermarkets and hypermarkets.
"Les precieuses donnees des cartes de fidelite"
Download PDF (1,9 MB)
Colloquy magazine 3/2008
Germany is becoming the loyalty power center in Europe
The international loyalty magazine Colloquy is convinced that Germany is poised to become the next loyalty power center in Europe. As an expert for customer insight, emnos plays a key role in this development:
"Danke Schoen - How Germany is poised to become the next loyalty power center in Europe" COLLOQUY, Volume 16, 20 Issue 3, 2008
Download PDF (0,7 MB)
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